Irvine Spectrum Center
A Mural for the New Expansion
Located in the heart of Irvine, California is Irvine Spectrum Center. Offering over 150 shops in their beautiful outdoor venue, Irvine Spectrum Company commissioned an outdoor mural to add excitement to the new space.
All things OC love.
Instead of a “Coming Soon” sign for the unfinished storefronts, we’re helping add engagement opportunities instead. Bright neon, and a fun phrase to go with the year round climate. The palm trees, ferris wheel, and carousel all represent the relaxed and happy-go-lucky summer attitude of the OC.
The newest addition to Irvine Spectrum Center is opening to the public August 18, 2018. There will be many new stores like a two story Sephora, Denim Lab, Afters Ice Cream and many more!
Because no one benefits from an empty store front, we suggest murals to keep guests engaged and coming into the space during construction. The mural is designed to attract their target demographic and also bring them into the newly leased spaces before they open. Many people have stopped by to see the mural and take engaging photos with it! Not only does it drive engagement for the venue, it increases the frequency of how often regular customers come in. A new mural will bring in people who might have otherwise shopped online! Phew! Let’s keep them coming in!
Stop by and feel the OC love! Irvine Spectrum Center is always hosting fun events at 670 Spectrum Center Drive, Irvine, CA 92618. Be sure to tag us in your experience. We’d love to see you!